2024 Shortlisted Nominee
Positive Role Model Award: Race, Religion & Faith
As Chairman of Cross Flatts FC, Jonir passionately uses football as a tool for social change, promoting inclusivity of race, religion, and faith in Leeds, Beeston. Under his leadership, CFFC has evolved into a vibrant hub for diversity and opportunity, where everyone feels welcomed and valued. Jonir focuses on fostering social cohesion through friendly matches, tournaments, and coaching sessions that promote unity and mutual respect among players of all backgrounds. CFFC's mentoring programmes and community outreach initiatives equip young people with essential skills, empowering them to be positive changemakers. CFFC provides financial assistance to underprivileged families, advocates for diversity in leadership, and ensures equal opportunities for all to thrive in football and beyond. Jonir's dedication and optimism drive his passion for creating a community where diversity is celebrated, equality is championed, and positive change flourishes.