2023 Shortlisted Nominee
Entrepreneur of Excellence Award
Liz Barnes is a dynamic and accomplished entrepreneur who has made a significant impact on the UK business landscape. As the Managing Director of FreshWipes Ltd, she has been instrumental in driving the growth and success of the company, while also making a meaningful impact upon her local community including her customer base which includes elderly and disabled people, adaptive athletes, her local NHS hospital, hospice and a homeless charity. The inspiration for FreshWipes came from Liz's personal experience with patients in hospital, many of whom suffered from mobility issues and found it challenging to bathe regularly. FreshWipes' products are designed to provide these individuals with a sense of dignity and independence, allowing them to take control of their own self-care and hygiene. The company's ability to achieve rapid growth is a testament to the quality of its products.